请问您是否参加过企业发言人和危机管理培训?Have you ever attended media and crisis communication training?
如果上题您选择了“是”,您在工作中是否运用了在培训中提到的原则和技巧?If the above answer is Yes, have you applied the principles and skills in your daily work?
您认为在当今的市场环境中,有必要重新温习企业发言人和危机传播管理技巧。It's necessary to refresh spokesperson and crisis communication skills now.
- 非常同意 Strongly agree
- 基本同意 Agree
- 基本不同意 Disagree
- 非常不同意 Strongly disagree
- 说不清 Hard to say
我能够自信、熟练地向媒体传递企业核心信息。I can confidently, fluently communicate the company key messages to media.
- 非常同意 Strongly agree
- 同意 Agree
- 不同意 Disagree
- 非常不同意 Strongly disagree
- 说不准 Hard to say
您希望在哪些方面进一步提升发言人技巧和危机传播管理技巧?In what areas do you want to further improve your media and crisis communication skills?
- 关键信息的提炼和表达 Key message development and delivery
- 应对复杂提问的能力 Ability to handle tough questions
- 克服面对记者/镜头的紧张不适感 Overcome uncomfort in front of media/camera
- 其他 Others
您最近看到的印象最深的企业/政府发言人对外讲话的案例,正面或负面,如果能想到。Can you tell a good or bad example of corporate/government spokesperson performance?
我公司危机风险最大的领域是哪些?In what area of my company is crisis more likely to happen?
- 政府政策变化/政治因素 Changing government regulation/political issues
- 产品/服务质量缺陷 Product and service quality defect
- 与客户/供应商合同和商业纠纷 Contractoral dispute with customer/supplier
- 员工纠纷 Employee dispute
- 环保、健康、安全问题 Environment, health and safety
- 其他 Others